Category: Strategy
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#86: Do we have any wannabe intrapreneurs working here?
‘Woz and I didn’t consciously set out to start a company. We tried very hard to convince two other established computer companies to fund us while we developed the personal computer. We spent a lot of time and got nowhere. Ultimately, we had no choice but to do it ourselves.’ Those are Steve Jobs words…
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#85: Where are our inefficiencies AND what are they really costing us?
I don’t know you. And I know nothing about your business. But I can confidently tell you this … There are inefficiencies in your business. And according to research, those inefficiencies could be leaking 20% – 30% from your bottom line. That’s bad news (as a CFO it nearly gives me heart palpitations!), but maybe…
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#83: Do we know what our ‘TTT Price’ is?
Price optimization should be one of your top reoccurring focuses as a CEO. If you increase your prices only one of three things will happen … 1) Sales will go down. (Maybe not so good.) 2) Sales will stay the same. (That’s cool.) 3) Sales will go up. (Really? Yes really.) The reason people shy…
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#82: What is the market for the benefits of what we sell?
I’ve been in business long enough to remember the first fax machine arriving in the office. That was in 1983. It was a marvel – after we plugged it in, we all stood around it, wondering what to do with it :-))) As I recall, it was made by Samsung. I went on to buy…
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#80: Where’s our White Space?
Customers don’t always know what they want until they can get it. That place in the market is White Space. A business that can find the White Space has the ultimate competitive advantage. For some CEOs, this is their ‘superpower’. Steve Jobs is an obvious example – he found the White Space over and over…